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Luis Rijo
Frankfurt, Germany
10942 posts

Luis Rijo

Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

Posts

Previous Posts
  • How content violations and penalties work in TikTok 1 min read

    How content violations and penalties work in TikTok

    TikTok says over 60% of people who received the first warning for violating the guidelines did not have a second violation.

  • 23% of Australian agencies started programmatic DOOH this year 1 min read

    23% of Australian agencies started programmatic DOOH this year

    IAB Australia this month revealed that almost one-quarter of Australian agencies traded DOOH inventory programmatically for the first time during 2020.

  • MOLOCO launches an in-house design studio 1 min read

    MOLOCO launches an in-house design studio

    MOLOCO Studio is composed of a multi-disciplinary team including data scientists, graphic designers, and campaign strategists.

  • The Trade Desk updates its trading platform 1 min read

    The Trade Desk updates its trading platform

    Solimar it's the new trading platform of The Trading Desk.

  • Adevinta acquires eBay Classifieds Group 1 min read

    Adevinta acquires eBay Classifieds Group

    Adevinta now owns eBay Kleinanzeigen and Mobile.de in Germany.

  • Google relaxes ‘Insufficient payment information’ policy in Merchant Center 1 min read

    Google relaxes ‘Insufficient payment information’ policy in Merchant Center

    Google yesterday announced that will no longer require merchants to provide their accepted payment methods on their website to customers before the checkout process.

  • AdsWizz launches a new attribution solution in AudioMatic and AudioServe 1 min read

    AdsWizz launches a new attribution solution in AudioMatic and AudioServe

    AdsWizz this month announced the launch of a new attribution solution in AudioMatic and AudioServe. With the new attribution solution, advertisers can track conversions such as app downloads, website visits, sign-ups, add to cart and purchase confirmations. AudioMatic is AdsWizz’s audio and podcast planning and buying platform for

  • The Trade Desk launches operations in India 1 min read

    The Trade Desk launches operations in India

    The Trade Desk this month announced it has launched operations in India. TTD hired Tejinder Gill as India General Manager. “While Indian consumers are spending 70 percent of their time on the open internet, almost 80 percent of India’s digital ad revenue still goes to the big tech platforms,

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