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APG|SGA deploys 32 digital displays across two municipalities, enabling authorities to override commercial content during emergencies while providing residents with cultural information and public announcements.
by Luis Rijo
IAB Europe analysis examines data-driven targeting synergies between retail media networks and connected television advertising platforms across Europe.
by Luis Rijo
Reddit introduced a direct integration with WooCommerce on November 12, 2025, providing millions of small-to-medium-sized e-commerce merchants streamlined access to its advertising platform.
by Luis Rijo
Mozilla Ads selected Equativ as its exclusive full-stack programmatic partner, granting media buyers direct access to privacy-safe native advertising on Firefox homepage through November 12, 2025, announcement.
by Luis Rijo
Amazon Advertising launched tracking for Brand Store page views attributed to Sponsored Brands campaigns on November 3, 2025, with historical data available starting September 15.
by Luis Rijo
Amazon DSP's Omnichannel Metrics now measures offline sales impact for consumer electronics, fashion, home goods, home improvement, and toys advertisers.
by Luis Rijo
Amazon's location-based interactive ads let advertisers customize national TV commercials with local pricing and details across thousands of zip codes.
by Luis Rijo
Amazon DSP launches multi-country in-market audience support across 32 markets, including Belgium, Egypt, South Africa and Poland, enabling consistent targeting.
by Luis Rijo
APG|SGA deploys 32 digital displays across two municipalities, enabling authorities to override commercial content during emergencies while providing residents with cultural information and public announcements.
by Luis Rijo
Danny Sullivan last week republished his 1996 Webmaster's Guide to Search Engines, a 30-year milestone document that shaped modern SEO practices and terminology.
Perion and EMARKETER survey 111 US marketers on creative optimization: only 3.6% actively optimize despite 89% viewing creative as critical to performance.
EU proposes requiring Alphabet to share Google Search query, click, ranking and view data with rival engines on FRAND terms in DMA specification proceedings.
Google kills Dynamic Search Ads in September, ChatGPT ad CPMs drop from $60 to $25, the IAB records $294.6B in 2025 digital ad revenue, and Amazon's billing crisis deepens.
Meta's new measurement report argues last-click attribution misallocates 31% of conversions, pushing advertisers to adopt hybrid incrementality frameworks.
Netflix Q1 2026 results beat forecasts, but the Nielsen Gauge methodology row is reshaping how investors and ad buyers price streaming vs linear television.
Google updated AI Mode in Chrome on April 16, 2026, to open publisher links side-by-side instead of replacing the AI interface, changing how users navigate.
Fastly Ad Tag Gateway launched April 8 with Google, routing tags through first-party domains and claiming 14% signal uplift for advertisers on Fastly's CDN.
APG|SGA deploys 32 digital displays across two municipalities, enabling authorities to override commercial content during emergencies while providing residents with cultural information and public announcements.
by Luis Rijo
IAB Europe analysis examines data-driven targeting synergies between retail media networks and connected television advertising platforms across Europe.
by Luis Rijo
Reddit introduced a direct integration with WooCommerce on November 12, 2025, providing millions of small-to-medium-sized e-commerce merchants streamlined access to its advertising platform.
by Luis Rijo
Mozilla Ads selected Equativ as its exclusive full-stack programmatic partner, granting media buyers direct access to privacy-safe native advertising on Firefox homepage through November 12, 2025, announcement.
by Luis Rijo
Amazon Advertising launched tracking for Brand Store page views attributed to Sponsored Brands campaigns on November 3, 2025, with historical data available starting September 15.
by Luis Rijo
Amazon DSP's Omnichannel Metrics now measures offline sales impact for consumer electronics, fashion, home goods, home improvement, and toys advertisers.
by Luis Rijo
Amazon's location-based interactive ads let advertisers customize national TV commercials with local pricing and details across thousands of zip codes.
by Luis Rijo
Amazon DSP launches multi-country in-market audience support across 32 markets, including Belgium, Egypt, South Africa and Poland, enabling consistent targeting.
by Luis Rijo