Latest Articles
415 Articles
Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
Kokai platform now enables direct audio ad production through creative services partnership.
Creators platform adds major network partnerships and new features as it continues growth beyond individual creators.
Streaming giant introduces advanced advertising solutions while reaching 268 million subscribers, but market reacts cautiously to Q2 projections.
by Luis Rijo
Streaming giant introduces advanced advertising solutions while reaching 268 million subscribers, but market reacts cautiously to Q2 projections.
by Luis Rijo
Kokai platform now enables direct audio ad production through creative services partnership.
by Luis Rijo
Creators platform adds major network partnerships and new features as it continues growth beyond individual creators.
by Luis Rijo
Sports media powerhouse expands audio advertising reach through new partnership with independent podcast company, creating major opportunity for advertisers.
by Luis Rijo
Streaming giant adds 350,000 titles for users in four new countries.
by Luis Rijo
Major advertising categories show double-digit increases as mid-sized companies outpace tech giants.
by Luis Rijo
Spotify introduces new advertising technologies that modernize its platform and expand options for marketers worldwide.
by Luis Rijo
New research reveals strong digital audio engagement among younger demographics, with podcasts garnering highest attention levels among digital audio formats.
by Luis Rijo