Announcement

Audio

Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Audio

Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.

Audio   -   Aug 19, 2025 Australian podcast listenership hits 9.6 million as blue-collar growth surges
Australian podcast growth: 39% to 47% monthly listeners in 2025, showing 7% increase year-over-year growth.

PodPoll 2025 reveals Australia's podcast audience reached 9.6 million monthly listeners with 47% penetration, while blue-collar workers emerge as fastest-growing segment in 2025.

Audio   -   Aug 17, 2025 iHeartMedia podcast growth drives Q2 revenue increase amid radio decline
iHeartMedia leads podcast value chain as #1 publisher with 164M downloads, capturing high-value content creation and advertising revenue while distributors provide low-margin platform access.

Audio giant reports 0.5% revenue growth with digital segment surging 13.4% year-over-year.

Triton Digital's new podcast ranker interface showing demographic targeting options for advertisers.
Audio   -   Aug 20, 2025 Triton Digital launches advanced podcast audience targeting with Q2 data

Triton Digital's new planning tools combine survey data with download metrics to deliver demographic insights across 200 podcasts, addressing advertiser demand for precision targeting in the growing audio advertising market.

by Luis Rijo
Other Tags
Latest Articles 458 Articles
Audio   -   Aug 20, 2025 Triton Digital launches advanced podcast audience targeting with Q2 data
Triton Digital's new podcast ranker interface showing demographic targeting options for advertisers.

Triton Digital's new planning tools combine survey data with download metrics to deliver demographic insights across 200 podcasts, addressing advertiser demand for precision targeting in the growing audio advertising market.

by Luis Rijo
Audio   -   Aug 19, 2025 Australian podcast listenership hits 9.6 million as blue-collar growth surges
Australian podcast growth: 39% to 47% monthly listeners in 2025, showing 7% increase year-over-year growth.

PodPoll 2025 reveals Australia's podcast audience reached 9.6 million monthly listeners with 47% penetration, while blue-collar workers emerge as fastest-growing segment in 2025.

by Luis Rijo
Audio   -   Aug 17, 2025 iHeartMedia podcast growth drives Q2 revenue increase amid radio decline
iHeartMedia leads podcast value chain as #1 publisher with 164M downloads, capturing high-value content creation and advertising revenue while distributors provide low-margin platform access.

Audio giant reports 0.5% revenue growth with digital segment surging 13.4% year-over-year.

by Luis Rijo
Audio   -   Aug 09, 2025 Audioboom video strategy delivers positive results
Audioboom

Leading podcast company reports 60% of creators producing video content with $40.74 RPM in June.

by Luis Rijo
Audio   -   Aug 07, 2025 Nielsen partners with Edison Research to integrate podcast data into media planning tool
Nielsen and Edison Research logos announcing podcast measurement collaboration for unified media planning across platforms.

Nielsen Podcast Fusion powered by Edison Research integrates podcast metrics into Nielsen Media Impact for unified cross-platform media planning across TV, radio, digital and social.

by Luis Rijo
Audio   -   Aug 07, 2025 UK podcast consumer trends spotlight advertiser opportunities in 2025
UK podcast listening locations: 59% home, 13% walking, 9% car - Edison Research data shows where ads reach audiences

Edison Research data reveals 51% monthly consumption, smart TV growth, and strong ad receptivity across diverse UK demographics.

by Luis Rijo
Audio   -   Aug 07, 2025 NPR News Now claims top position in July podcast rankings
NPR News Now tops July 2025 podcast rankings with Planet Money surging 11 spots in Podtrac data

Podtrac July rankings show news content dominance as Planet Money surges 11 positions amid industry automation trends.

by Luis Rijo
Audio   -   Aug 05, 2025 Bragi partners with OpenAI for AI-powered headphone experiences
Woman using ChatAI voice assistant on wireless earbuds, demonstrating Bragi's OpenAI-powered audio technology.

Audio platform pioneer announces ChatAI app launch for Summer 2025, enabling brands to integrate GPT voice assistants.

by Luis Rijo
Other Tags 6 Tags
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.