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The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Data   -   Dec 23, 2025 Google slashes audience targeting thresholds to 100 users across all networks
Customer Match workflow showing data hashing, Google matching process, and audience creation across networks

Google reduced minimum audience size requirements to 100 active users across Search, Display, and YouTube networks for all segment types, marking a substantial expansion of remarketing accessibility for smaller advertisers.

Display   -   Dec 22, 2025 How digital advertising quietly undermines the news industry
How digital advertising quietly undermines the news industry

IAB Europe's December 2025 report reveals digital advertising's social impact remains fragmented and unmeasured, threatening media plurality and journalism funding.

OpenX integrates Amazon's machine learning to filter low-value impressions
Display   -   Dec 24, 2025 OpenX integrates Amazon's machine learning to filter low-value impressions

OpenX enhanced its traffic optimization using Amazon Ads' Dynamic Traffic Engine to route higher-quality impressions to Amazon DSP through automated signals.

by Luis Rijo
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Display   -   Dec 24, 2025 OpenX integrates Amazon's machine learning to filter low-value impressions
OpenX integrates Amazon's machine learning to filter low-value impressions

OpenX enhanced its traffic optimization using Amazon Ads' Dynamic Traffic Engine to route higher-quality impressions to Amazon DSP through automated signals.

by Luis Rijo
Data   -   Dec 23, 2025 Google slashes audience targeting thresholds to 100 users across all networks
Customer Match workflow showing data hashing, Google matching process, and audience creation across networks

Google reduced minimum audience size requirements to 100 active users across Search, Display, and YouTube networks for all segment types, marking a substantial expansion of remarketing accessibility for smaller advertisers.

by Luis Rijo
Display   -   Dec 22, 2025 How digital advertising quietly undermines the news industry
How digital advertising quietly undermines the news industry

IAB Europe's December 2025 report reveals digital advertising's social impact remains fragmented and unmeasured, threatening media plurality and journalism funding.

by Luis Rijo
Video   -   Dec 20, 2025 Amazon DSP adds content exclusion categories for brand suitability control
Amazon DSP adds content exclusion categories for brand suitability control

Amazon DSP introduces content exclusion categories enabling advertisers to block specific topics across Twitch and third-party inventory through unified controls.

by Luis Rijo
Display   -   Dec 20, 2025 Google gives programmatic buyers new freedom on prescription drug ads
Google gives programmatic buyers new freedom on prescription drug ads

Google allows Authorized Buyers to promote prescription drugs without certification starting January 2026, departing from Google Ads requirements.

by Luis Rijo
Data   -   Dec 20, 2025 Why relying on AI chatbots for information threatens democratic discourse
AI platforms extract publisher revenue while trapping information access, threatening democratic discourse.

Digital analyst Esther Paniagua warns chatbots create information prisons as platforms capture revenue from publishers, threatening journalism and democracy.

by Luis Rijo
Display   -   Dec 20, 2025 German media giant ditches weather platform in surprise €undisclosed deal
German media giant ditches weather platform in surprise €undisclosed deal

ProSiebenSat.1 sells wetter.com to FUNKE Mediengruppe after 25 years, marking another step in the broadcaster's retreat from digital ventures as it refocuses on core entertainment business.

by Luis Rijo
Video   -   Dec 18, 2025 The Trade Desk cut 39 jobs during employee meeting a year after its biggest reorg
The Trade Desk cut 39 jobs during employee meeting a year after its biggest reorg

The Trade Desk dismissed approximately 39 employees on December 17, 2025, during an all-hands meeting, marking the second significant workforce adjustment in 12 months at the programmatic advertising platform.

by Luis Rijo
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