AppLovin faces data collection controversy amid market scrutiny
Investigation reveals mobile advertising giant's data practices raise platform policy concerns as share price experiences volatility.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
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Content teams merge at ad tech publications to enhance industry coverage
Digital media publications combine editorial strengths to better address evolving needs of publishers and programmatic ecosystem.
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Digital ad libraries addresses industry transparency demands
Major platforms provide centralized repositories as advertising oversight intensifies.
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DV360 to add GDN inventory support for Demand Gen line items
Platform expansion aims to increase advertising reach across GDN.
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AppLovin faces allegations of backdoor app installations amid record growth
Culper Research report reveals mobile advertising giant accused of using silent app installations to inflate numbers while e-commerce strategy draws scrutiny.
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Innovid unveils platform enhancements for data-driven creative decisions
Advanced tools aim to improve measurement accuracy and campaign performance across digital channels.
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DV360 to introduce granular inventory source controls for Demand Gen line items
Google's advertising platform enhances targeting capabilities for digital marketers.
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Grindr's Ad Revenue Soars 56%
How the LGBTQ+ Platform is Monetizing Its Global Gayborhood.
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Google AdSense expands payment options with PayPal Hyperwallet
US publishers gain new payout methods for AdSense, AdMob, and Ad Manager earnings through digital wallet integration.
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T-Mobile acquires Blis
T-Mobile expands its advertising portfolio with strategic acquisition of UK-based ad tech company.
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Microsoft Advertising Partner Program expands to include curators
Microsoft adds curation technology providers to their partner program, focusing on enhancing programmatic advertising efficiency.
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Newsletter monetization trends reveal shift toward service-based revenue
Research shows newsletter operators achieving faster growth through hybrid agency-media business models in 2025.
