Google this week announced that is starting to roll out globally a new hotel experience. The new hotel search experience makes it easier for users to explore options and make decisions based on price, reviews, pictures, rating, and location. The launch of the new hotel search experience happens after Hotels
Amadeus has agreed to acquire TravelClick from Thoma Bravo for USD 1.52bn, the company announced this month. Approximately 1,100 TravelClick employees are expected to join Amadeus. TravelClick, headquartered in New York City, is a hospitality provider that serves more than 25,000 customers across 176 countries. According to
Google Ads (former Adwords) since this month has hotel ads integrated as a new campaign type. Still in beta, advertisers can ask to ask via this interest form. Available in more than 150 countries, on Google.com and Google Maps, Google Hotel Ads helps travelers to browse hotels on mobile
