ITP

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• Tune says client-side tracking is dead, and the third-party cookie died with it

  Luis Rijo

  Luis Rijo

  Luís Rijo is a seasoned marketing professional with over 10 years of experience in Digital Marketing, Search, Social, Display, Video, and DOOH. Based in Europe. Also writing in the spend. Reach out via luis@ppc.land

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  • Dec 22, 2018 • ITP • Tune

  Tune released a guide to help advertisers with online tracking in a post-ITP 2.0 world. Tune says client-side tracking is dead, and the third-party cookie died with it. According to Tune, tracking is much more difficult since Firefox released an Enhanced Tracking Protection (October 2018) and