Announcement
AI   -   Jun 24, 2025 Google launches AI Mode in India with multimodal search capabilities
Google homepage displaying new AI Mode button with colorful gradient design in search bar interface.

Advanced reasoning and visual search features arrive as experimental Labs feature following global expansion strategy.

by Luis Rijo
Search   -   Jun 23, 2025 Google Ads tests compact segment dropdown menu in advertiser console
Google Ads old vs new compact segment dropdown menu interface comparison showing reduced visual space usage

New interface reduces visual space while maintaining functionality across campaign analytics

by Luis Rijo
Data   -   Jun 23, 2025 Amazon launches geographic insights feature to identify untapped markets
Amazon launches geographic insights feature to identify untapped markets

Amazon introduces Geographic Insights and Activation to help advertisers discover new customer bases using retail data.

by Luis Rijo
AI   -   Jun 23, 2025 Google executive defends AI search features amid publisher traffic concerns
Google's Nick Fox

Google's VP of Search addresses studies showing reduced website clicks while claiming industry benefits from AI integration.

by Luis Rijo
AI   -   Jun 23, 2025 Australia concludes major digital platform inquiry with 35 recommendations
Big Tech platforms expand across AI, cloud, gaming and digital services as regulators target market dominance.

Australia's competition regulator delivers final assessment calling for new digital competition regime after five-year investigation.

by Luis Rijo
Display   -   Jun 22, 2025 Equativ completes Sharethrough integration to create global media platform
Equativ's new unified brand logo following completion of Sharethrough merger in June 2025.

Equativ finalizes year-long merger process with Sharethrough, creating unified end-to-end advertising platform with 750+ employees across 20 countries.

by Luis Rijo
Social   -   Jun 22, 2025 Meta launches opportunity score globally for all advertisers
Meta's opportunity score interface showing 79-point rating with AI recommendations for campaign optimization.

Meta introduces AI-powered campaign optimization tool offering 0-100 point scoring and real-time recommendations to improve performance.

by Luis Rijo
Display   -   Jun 22, 2025 French agency achieves 7% cost efficiency boost with attention-based bidding in DV360
Laura Delias and Pascaline Montigny discuss attention-based bidding success in DV360 podcast episode

EssenceMediacom France demonstrates successful custom bidding implementation using attention metrics in July 2024 campaign for CPG advertiser.

by Luis Rijo
Google homepage displaying new AI Mode button with colorful gradient design in search bar interface.
AI   -   Jun 24, 2025 Google launches AI Mode in India with multimodal search capabilities

Advanced reasoning and visual search features arrive as experimental Labs feature following global expansion strategy.

by Luis Rijo
Featured Articles 8 Articles
Latest Articles 9341 Articles
AI   -   Jun 24, 2025 Google launches AI Mode in India with multimodal search capabilities
Google homepage displaying new AI Mode button with colorful gradient design in search bar interface.

Advanced reasoning and visual search features arrive as experimental Labs feature following global expansion strategy.

by Luis Rijo
Search   -   Jun 23, 2025 Google Ads tests compact segment dropdown menu in advertiser console
Google Ads old vs new compact segment dropdown menu interface comparison showing reduced visual space usage

New interface reduces visual space while maintaining functionality across campaign analytics

by Luis Rijo
Data   -   Jun 23, 2025 Amazon launches geographic insights feature to identify untapped markets
Amazon launches geographic insights feature to identify untapped markets

Amazon introduces Geographic Insights and Activation to help advertisers discover new customer bases using retail data.

by Luis Rijo
AI   -   Jun 23, 2025 Google executive defends AI search features amid publisher traffic concerns
Google's Nick Fox

Google's VP of Search addresses studies showing reduced website clicks while claiming industry benefits from AI integration.

by Luis Rijo
AI   -   Jun 23, 2025 Australia concludes major digital platform inquiry with 35 recommendations
Big Tech platforms expand across AI, cloud, gaming and digital services as regulators target market dominance.

Australia's competition regulator delivers final assessment calling for new digital competition regime after five-year investigation.

by Luis Rijo
Display   -   Jun 22, 2025 Equativ completes Sharethrough integration to create global media platform
Equativ's new unified brand logo following completion of Sharethrough merger in June 2025.

Equativ finalizes year-long merger process with Sharethrough, creating unified end-to-end advertising platform with 750+ employees across 20 countries.

by Luis Rijo
Social   -   Jun 22, 2025 Meta launches opportunity score globally for all advertisers
Meta's opportunity score interface showing 79-point rating with AI recommendations for campaign optimization.

Meta introduces AI-powered campaign optimization tool offering 0-100 point scoring and real-time recommendations to improve performance.

by Luis Rijo
Display   -   Jun 22, 2025 French agency achieves 7% cost efficiency boost with attention-based bidding in DV360
Laura Delias and Pascaline Montigny discuss attention-based bidding success in DV360 podcast episode

EssenceMediacom France demonstrates successful custom bidding implementation using attention metrics in July 2024 campaign for CPG advertiser.

by Luis Rijo
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.