Video News
Nielsen to release Nielsen ONE Ads this week market-wide
Nielsen ONE Ads will be available this Wednesday, January 11, market-wide, Nielsen last week announced.
Video News
Nielsen ONE Ads will be available this Wednesday, January 11, market-wide, Nielsen last week announced.
Social News
On January 25, 2023, Snap Camera will no longer be available to use or download.
Retail News
IRI this week announced it is now integrated with Meta Ads Manager. According to IRI, advertisers on Meta’s Instagram and Facebook platforms have access to brand and product-level sales results for their shopper marketing campaigns.
Display News
Integral Ad Science last month announced a partnership with Gadsme, a global in-game advertising platform designed for the gaming and eSports industries.
Display News
Yahoo is now offering carbon-neutral media measured by Scope3, via PMPs.
Data News
The Trade Desk yesterday announced Galileo, where advertisers are able to onboard and activate their first-party data, via CRM, CDP and clean room providers.
Retail News
Shopify yesterday announced the launch of Commerce Components, custom components of Shopify that enterprise retailers can integrate with their own systems.
Search News
Google yesterday reminded advertisers it will sunset Google Ads API v10 on February 1, 2023.
Video News
Paramount yesterday announced the enablement of Unified ID 2.0 (UID2) to transact across a group of Paramount’s owned and operated streaming channels, including including Paramount+, and Pluto TV.
Display News
DoubleVerify yesterday announced it has received Media Rating Council (MRC) accreditation for its DV Authentic Attention® metrics, DV’s attention-based analytics and performance solution.
Social News
TikTok has launched a new feature that allows users to link to movie and TV titles directly within the videos they create, IMDb today announced.
Retail News
The price tracker notifies users if the price drops, and it tries to find discount codes from the retailer.
Social News
The Irish Data Protection Commission (DPC) yesterday announced it has fined Meta in €390 million, for GDPR breaches.
Data News
Amazon last month announced Yahoo will migrate all of its advertising technology workloads from its on-premises data centers to AWS.
Retail News
Amazon today announced it will fire 18,000 people, with most role eliminations happening in Amazon Stores and Amazon’s People Experience and Technology Solutions (PXT) organizations.
Display News
Microsoft today announced the introduction of advertising in the Microsoft Store, an app store for desktop PCs and laptops with the operative system Windows.