The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
Data
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
IAB Europe survey reveals 68% cite cross-platform data access as top challenge, while over half test Data Clean Rooms and Unified IDs across 27 markets.
UK data provider OnAudience launches direct Amazon DSP integration enabling instant AI-generated audience segments across 200 markets with privacy-compliant targeting.
Spain's data protection authority imposes significant penalties after finding critical gaps in impact assessments for biometric passenger identification system.
Spain's data protection authority imposes significant penalties after finding critical gaps in impact assessments for biometric passenger identification system.
IAB Europe survey reveals 68% cite cross-platform data access as top challenge, while over half test Data Clean Rooms and Unified IDs across 27 markets.
UK data provider OnAudience launches direct Amazon DSP integration enabling instant AI-generated audience segments across 200 markets with privacy-compliant targeting.
An Indian court ordered Google and Indian Kanoon to de-index dozens of news articles from search results on November 10, 2025, raising questions about content removal procedures and the right to privacy following acquittal in criminal cases.
French data protection authority penalizes LES PUBLICATIONS CONDE NAST for depositing tracking cookies without consent and failing to honor user refusals.
The Media Rating Council and Interactive Advertising Bureau issued comprehensive attention measurement guidelines in November 2025 after industry feedback.
European Commission launches three market investigations examining whether Amazon Web Services and Microsoft Azure should face Digital Markets Act regulation.
Guardian Advertising releases Shift Happens 2025 report showing Australians wake earlier, work flexibly, embrace home life, and optimize time amid changing media consumption.
