Latest Articles
2225 Articles
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
Match Group agrees to $14 million settlement resolving FTC charges of deceptive advertising and billing practices on Match.com platform.
Meta unveils multi-agent system addressing data warehouse access challenges as AI transforms enterprise infrastructure through automated negotiation between user and owner agents.
New research reveals 88% of consumer mobile app ad spend remains with Google and Meta despite users shifting attention elsewhere, with diversification yielding up to 214% higher returns.
by Luis Rijo
New research reveals 88% of consumer mobile app ad spend remains with Google and Meta despite users shifting attention elsewhere, with diversification yielding up to 214% higher returns.
by Luis RijoMatch Group agrees to $14 million settlement resolving FTC charges of deceptive advertising and billing practices on Match.com platform.
by Luis Rijo
Meta unveils multi-agent system addressing data warehouse access challenges as AI transforms enterprise infrastructure through automated negotiation between user and owner agents.
by Luis Rijo
Background color options for data labels enhance chart readability in latest visualization platform update.
by Luis Rijo
Major API changes affect marketing measurement as platform continues alignment with Meta Business Suite.
by Luis Rijo
Schleswig-Holstein ruling acknowledges Meta's AI models process minors' personal information through public posts, highlighting failures in data protection measures for vulnerable populations.
by Luis Rijo
Nielsen announces Q4 2025 launch of Ad Intel CTV in Australia, bringing competitive intelligence to streaming platforms for marketers analyzing spend.
by Luis Rijo
Google releases version 21 with enhanced AI features for Search campaigns and expanded Performance Max insights across advertising platform.
by Luis Rijo