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The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Data   -   Jul 29, 2025 StackAdapt unveils Snowflake native app for first-party data activation
StackAdapt

First DSP to integrate Snowflake Cortex AI streamlines complex data workflows for programmatic advertising campaigns.

Display   -   Jul 28, 2025 Extensive regulation kills digital political advertising in EU
Major social media platforms chained and blocked from EU political advertising under new regulations

Major digital ad platforms abandon European political ads citing complex compliance challenges under TTPA regulation.

iPhone displaying new Apple App Store age rating badges (4+, 9+, 13+, 16+, 18+) with security icons on white background
Data   -   Jul 29, 2025 Apple updates App Store age ratings system with granular controls

New rating categories and safety questions aim to provide more precise content assessment for mobile app marketplace users.

by Luis Rijo
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Latest Articles 2227 Articles
Data   -   Jul 29, 2025 Apple updates App Store age ratings system with granular controls
iPhone displaying new Apple App Store age rating badges (4+, 9+, 13+, 16+, 18+) with security icons on white background

New rating categories and safety questions aim to provide more precise content assessment for mobile app marketplace users.

by Luis Rijo
Data   -   Jul 29, 2025 StackAdapt unveils Snowflake native app for first-party data activation
StackAdapt

First DSP to integrate Snowflake Cortex AI streamlines complex data workflows for programmatic advertising campaigns.

by Luis Rijo
Display   -   Jul 28, 2025 Extensive regulation kills digital political advertising in EU
Major social media platforms chained and blocked from EU political advertising under new regulations

Major digital ad platforms abandon European political ads citing complex compliance challenges under TTPA regulation.

by Luis Rijo
Data   -   Jul 28, 2025 Utiq expands to Italy with Adhub Media partnership for privacy-first ads
Utiq logo on red background representing privacy-first advertising technology expansion into Italy

Privacy-focused advertising technology company launches sixth European market through partnership with Italian digital publisher operating Notizie.it and seven vertical platforms.

by Luis Rijo
Data   -   Jul 28, 2025 Israel's privacy authority publishes data protection officer guidance draft
Israeli Privacy Protection Authority logo announcing new DPO guidance for Amendment 13 compliance requirements.

The Privacy Protection Authority published comprehensive guidelines for DPO appointments, anticipating Amendment 13 implementation on August 14, 2025.

by Luis Rijo
Data   -   Jul 27, 2025 Kentucky files lawsuit against Temu over data collection practices
Temu logo featured in Kentucky lawsuit over alleged data collection and consumer protection violations.

Kentucky Attorney General files consumer protection lawsuit against Chinese e-commerce platform over alleged spyware capabilities.

by Luis Rijo
Data   -   Jul 27, 2025 EU follows UK with age verification in 2026
EU Digital Identity Wallet interface showing selective data sharing for age verification and museum discounts

European Commission to launch digital identity system after UK age verification sparks 1,400% VPN surge.

by Luis Rijo
Data   -   Jul 27, 2025 European websites achieve "North Korean consent rates" through payment barriers
European websites achieve 99.9% tracking consent through pay-or-okay models despite only 0.16%-7% user preference

Companies charge users to refuse tracking while generating only 0.82% revenue increase for news publishers.

by Luis Rijo
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