Court clears path for private damages in Google ad tech cases
Southern District of New York grants summary judgment on October 27, binding Google to Virginia court findings on monopolization and unlawful tying.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
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Lyft opens programmatic access via Microsoft Monetize platform
Lyft Ads launches programmatic buying through Microsoft Monetize and introduces Audience Extension, enabling brands to reach riders beyond the app.
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Automattic files counterclaims in WP Engine trademark dispute
Automattic alleges trademark misappropriation and bad faith by WP Engine following Silver Lake's acquisition, detailing extensive counterclaims filed October 23, 2025.
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Prebid Mobile SDK 3.0 delivers CPM gains while 4.0 roadmap targets publisher control
Prebid Mobile SDK 3.0 integration resulted in up to 10% CPM uplift for WetterOnline within two weeks, as SDK 4.0 development focuses on transparency and flexibility.
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Index Exchange introduces dynamic pricing model prioritizing publisher revenue
Index Exchange announced Transparent Dynamic Take Rates on October 23, 2025, adjusting per-impression pricing to optimize publisher yield with 4% revenue gains.
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Florida issues criminal subpoenas to Roblox over child safety
Florida's attorney general demands records from gaming platform as investigations reveal alleged failures in protecting minors from predators and harmful content.
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MRC restricts property-level ad verification from brand safety claims
After years of advertisers paying for "brand safety" that only checked keywords, the Media Rating Council issues policy requiring actual content analysis.
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OpenX expands leadership team with five senior executives
OpenX appointed five senior executives on October 23, 2025 to scale its curation platform OpenXSelect across product, marketing and operations.
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UK tribunal rules Apple abused dominant position in app markets
UK Competition Appeal Tribunal found Apple violated competition law through App Store restrictions and 30% commission rates in landmark judgment issued October 23, 2025.
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French users show willingness to pay for ad-free digital services
CNIL survey reveals 25-48% of French users would pay €5.50-€9 monthly for ad-free services as consent-or-pay models reshape European digital advertising.
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Google finalizes child protection advertising policy with broader enforcement scope
Google implements its renamed Child Sexual Abuse and Exploitation policy on October 22, 2025, with immediate suspensions for violations and expanded coverage.
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Yelp expands AI features with assistant, menu vision, and call answering tools
Yelp's October 21, 2025 product release introduces conversational search, automated business communications, and augmented reality menu scanning across more than 35 features aimed at streamlining local business discovery.
