Announcement

DOOH

The latest news about DOOH. DOOH stands for Digital Out-of-Home advertising. It is a form of advertising that uses digital screens to display ads in public places, such as billboards, bus shelters, airports, and shopping malls. DOOH ads can be static or dynamic, and can include video, audio, and interactive elements.

DOOH

The latest news about DOOH. DOOH stands for Digital Out-of-Home advertising. It is a form of advertising that uses digital screens to display ads in public places, such as billboards, bus shelters, airports, and shopping malls. DOOH ads can be static or dynamic, and can include video, audio, and interactive elements.

DOOH   -   Jan 03, 2021 Hivestack launches an iOS app for buyers and sellers
Hivestack launches an iOS app for buyers and sellers

Hivestack last month launched an iOS app, where buyers and sellers can check how much spend or revenue was activated through Hivestack.

DOOH   -   Nov 16, 2020 IAB Europe releases a guide for programmatic Out Of Home (OOH) advertising
IAB Europe releases a guide for programmatic Out Of Home (OOH) advertising

Programmatic DOOH is flexible, and real-time, enabling advertisers to do hyper local targeting.

Velocity buys EYE, and has now 32,000 DOOH screens in the USA
DOOH   -   Jan 10, 2021 Velocity buys EYE, and has now 32,000 DOOH screens in the USA

Velocity acquired 2 OOH companies in the last 6 months.

by Luis Espada
Other Tags
Latest Articles 175 Articles
DOOH   -   Jan 10, 2021 Velocity buys EYE, and has now 32,000 DOOH screens in the USA
Velocity buys EYE, and has now 32,000 DOOH screens in the USA

Velocity acquired 2 OOH companies in the last 6 months.

by Luis Espada
DOOH   -   Jan 03, 2021 Hivestack launches an iOS app for buyers and sellers
Hivestack launches an iOS app for buyers and sellers

Hivestack last month launched an iOS app, where buyers and sellers can check how much spend or revenue was activated through Hivestack.

by Luis Espada
DOOH   -   Nov 16, 2020 IAB Europe releases a guide for programmatic Out Of Home (OOH) advertising
IAB Europe releases a guide for programmatic Out Of Home (OOH) advertising

Programmatic DOOH is flexible, and real-time, enabling advertisers to do hyper local targeting.

by Luis Espada
DOOH   -   Oct 26, 2020 OAAA creates a working group to establish standards for OOH in OpenRTB
Out of Home Advertising Association

The Out of Home Advertising Association (OAAA) this month has created a working group to establish standards for OOH in OpenRTB.

by Luis Espada
DOOH   -   Oct 16, 2020 TPS Engage’s DOOH DSP partners with Adsquare
TPS Engage’s DOOH DSP partners with Adsquare

TPS Engage’s DOOH DSP services over 100.000 digital billboards in 25 countries.

by Luis Espada
DOOH   -   Oct 15, 2020 Adsquare integrates Nielsen in its Out-of-Home Planner
Adsquare integrates Nielsen in its Out-of-Home Planner

Countries available include the U.K., Germany, France, Italy, and Spain.

by Luis Espada
DOOH   -   Oct 05, 2020 Amazon opens early accesses to Luna, Amazon's cloud gaming
Amazon opens early accesses to Luna, Amazon's cloud gaming

Amazon last month opened early accesses to Luna, a new cloud gaming service based on Amazon Web Services (AWS). For now, only in the US.

by Luis Espada
Data   -   Oct 01, 2020 Adsquare partners with Vistar Media
Adsquare partners with Vistar Media

The partnership extends Adsquare's audience targeting into programmatic DOOH in the UK.

by Luis Espada
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Your link has expired. Please request a new one.
Great! You've successfully signed up.
Great! You've successfully signed up.
Welcome back! You've successfully signed in.
Success! You now have access to additional content.