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IAB

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  • 1 min read

    Webinar: Data-Driven Advertising in Europe

    On Thursday, 12th October 4pm CEST / 3pm BST, IAB Europe is organizing a webinar about Data-Driven Advertising in Europe. Join here. The research company GfK conducted online surveys with over 11,000 internet users across 11 EU countries, including a balance of Eastern and Western markets with a range

  • Webinar: Overview of what GDPR compliance means

    On Thursday 28 September, 16:00 CEST, Michele Appello, Senior Director Business Solutions at Improve Digital, together with one or more members of her legal team, on the GDPR Compliance Primer, will give a GDPR webinar. Register here. After the 25th of May 2018, data protection authorities will have the

  • IAB launches new certification for Media Buying and Planning

    IAB announced a new certification called IAB Digital Media Buying and Planning Certification. The certification will answer the complicated task of creating digital advertising campaign recommendations today, when "there is a vast multitude of channels, ad units, technology platforms, and partnerships available to select from." IAB says that