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Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
Google seeks court approval for $68M settlement resolving claims Assistant devices recorded private conversations without consent since 2016.
Amazon integrates Art19's Podcast Audience Network into DSP, combining first-party shopping data with curated podcast inventory for precise targeting.
Golden from KPop Demon Hunters soundtrack accumulates 57M weekly views while most Americans have never heard of it—revealing how streaming fragmented into parallel universes.
by Luis Rijo
Golden from KPop Demon Hunters soundtrack accumulates 57M weekly views while most Americans have never heard of it—revealing how streaming fragmented into parallel universes.
by Luis Rijo
Google seeks court approval for $68M settlement resolving claims Assistant devices recorded private conversations without consent since 2016.
by Luis Rijo
Amazon integrates Art19's Podcast Audience Network into DSP, combining first-party shopping data with curated podcast inventory for precise targeting.
by Luis Rijo
Acast launches industry's first pre-bid episodic targeting integration with Barometer, enabling real-time brand safety verification across entire podcast catalog.
by Luis Rijo
Golden drops to 57.5M views in week 3 while Shakira's Zoo claims second with 39.5M as regional markets show Brazil's funk dominance and India's Bollywood surge.
by Luis Rijo
Spotify expands Prompted Playlist beta to US and Canada, letting Premium subscribers create personalized playlists using natural language while maintaining algorithmic discovery.
by Luis Rijo
The Trade Desk and YouGov reveal 46% listener loyalty in U.S., positioning podcasts as high-value advertising channel with predictable reach despite persistent budget gap.
by Luis Rijo
Triton Digital extends its technology partnership with Salem Media Group, adding YouTube podcast measurement and Sounder audio intelligence capabilities to the broadcaster's 91-station network.
by Luis Rijo