Apple services shattered records in 2025
Apple's services division reached unprecedented heights in 2025 with 850 million weekly App Store users and Apple Pay blocking over $1 billion in fraud.
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
Apple's services division reached unprecedented heights in 2025 with 850 million weekly App Store users and Apple Pay blocking over $1 billion in fraud.
Honey browser extension terminated from Rakuten Advertising affiliate network on January 12, 2026, losing access to major retail partners including Walmart.
StackAdapt launches in-platform NPI targeting and measurement on Jan. 6, 2026, enabling pharmaceutical marketers to run deterministic HCP campaigns.
Google restricts IP address and session attribute imports in Google Ads API starting February 2, forcing developers toward Data Manager API migration.
Microsoft Advertising Platform now integrates Epsilon data through Third-Party Search collaboration with PMX, achieving 2x higher ROAS in travel pilot campaign tests.
Location intelligence platform releases four high-intent audience segments for Chinese New Year, Valentine's Day, Super Bowl, and Winter Olympics campaigns.
Iran's government executed a near-total internet blackout on January 8, 2026, eliminating 98.5% of announced IPv6 address space and cutting traffic by 90% within 30 minutes as protests spread across the country.
Cloudflare updated its open source x402 payment-gated proxy template on January 9, 2026, enabling website owners to charge per download, per API call, or per crawl as traditional content monetization models face pressure.
Italian communications authority AGCOM fines Cloudflare €14.2 million for refusing to comply with orders to block pirated sports streaming content through its DNS services.
Texas company marketed consumer data on Alzheimer's, addiction, and ethnic backgrounds without Delete Act registration compliance, faces December deadline.
Description: Google Tag Manager integrates Google Cloud Platform deployment for tag gateway, expanding beyond Cloudflare with automated External Application Load Balancer configuration.
Magnite integrates Cognitiv's deep learning models into ClearLine on January 6, expanding real-time curation capabilities across premium video inventory and omnichannel campaigns.