73% of U.S. shoppers say advertising drives back-to-school purchases
New survey reveals how advertising influences back-to-school shopping across six countries with peak timing insights.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
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Mediavine launches petition demanding AI copyright protections
Company urges Copyright Office to reject "wait and see" approach as 17,000 publishers face AI content exploitation.
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Google revenue shift reaches 90% as network advertising faces decline
Tech giant prioritizes owned properties over publisher partnerships amid AI expansion.
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REMAX expands commerce media network through partnerships
Real estate giant announces major partnerships with LiveRamp and Magnite to scale advertising technology infrastructure.
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Zillow pilots containerized RTB to improve programmatic ad quality
Zillow tests containerized real-time bidding with Chalice and Index Exchange to balance quality and cost.
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Google advertising monopoly exposed in new book
Former executive documents secret programs Bernanke and Poirot used to manipulate auction systems.
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OpenX files follow-on antitrust lawsuit against Google's ad tech monopoly
Digital advertising pioneer seeks damages after court victory establishes Google's illegal market dominance.
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Microsoft Advertising launches enhanced website exclusion tools
New controls enable bulk management of 10,000 domains per list across Audience and Search campaigns.
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Eyeo appoints Douglas de Jager as CEO amid strategic privacy pivot
Company cuts 40% of workforce while transitioning from ad-blocking to privacy-first advertising solutions.
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Google simplifies healthcare ad enforcement by removing content label
Platform streamlines prescription drug keyword targeting while maintaining existing restrictions.
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DoubleVerify warns AI recipe sites threaten advertiser brand safety
Verification firm finds automated food content farms mislead consumers while capturing advertising revenue through fake imagery and authors.
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Teads launches Connected Ads format for premium brand performance on open internet
Beta introduces sequential storytelling format across six markets with enterprise advertiser testing underway.
