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The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video

The latest news about video ads. Video ads are a type of online advertising that uses video to promote products or services. They can be displayed on a variety of platforms, including websites, apps, and social media.

Video   -   May 01, 2024 Prime Video unveils summer lineup with documentaries, comedies, and action films
Prime Video

Amazon Prime Video this week announced its upcoming summer movie slate, featuring 11 original films across various genres.

Video   -   Apr 30, 2024 Amazon advertising soars 24% in Q1 2024
Amazon advertising soars 24% in Q1 2024

Amazon today reported a strong first quarter of 2024, with its advertising business demonstrating impressive growth. Advertising revenue jumped 24% year-over-year to $11.82 billion.

Roku unveils new advertising solutions and content partnerships at 2024 IAB NewFront
Video   -   May 01, 2024 Roku unveils new advertising solutions and content partnerships at 2024 IAB NewFront

Roku this week showcased its latest offerings at the annual IAB NewFront presentation in New York City.

by Luis Rijo
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Video   -   May 01, 2024 Roku unveils new advertising solutions and content partnerships at 2024 IAB NewFront
Roku unveils new advertising solutions and content partnerships at 2024 IAB NewFront

Roku this week showcased its latest offerings at the annual IAB NewFront presentation in New York City.

by Luis Rijo
Video   -   May 01, 2024 Prime Video unveils summer lineup with documentaries, comedies, and action films
Prime Video

Amazon Prime Video this week announced its upcoming summer movie slate, featuring 11 original films across various genres.

by Luis Rijo
Video   -   Apr 30, 2024 Amazon advertising soars 24% in Q1 2024
Amazon advertising soars 24% in Q1 2024

Amazon today reported a strong first quarter of 2024, with its advertising business demonstrating impressive growth. Advertising revenue jumped 24% year-over-year to $11.82 billion.

by Luis Rijo
Video   -   Apr 30, 2024 Google unveils DV360 updates at NewFront 2024
Google NewFront

These updates focus on helping marketers and agencies navigate the evolving landscape of streaming television and leverage the power of Google AI for more effective advertising campaigns.

by Luis Rijo
Display   -   Apr 29, 2024 New study: less disruptive ads improve user experience and brand perception
New study: less disruptive ads improve user experience and brand perception

The research, conducted in Brazil, highlights the importance of user experience and reader receptivity to advertising.

by Luis Rijo
Search   -   Apr 28, 2024 Pichai discusses AI Strategy and Search Innovation on Q1 earnings call
Pichai discusses AI Strategy and Search Innovation on Q1 earnings call

A core focus of the discussion revolved around Google's approach to artificial intelligence (AI) and its integration into Search.

by Luis Rijo
Video   -   Apr 28, 2024 Understanding YouTube's reused content policy
Understanding YouTube's reused content policy

A recent update to these policies on April 2024 clarifies the meaning of "repetitious and reused content," impacting how creators approach content creation and marketing strategies on YouTube.

by Luis Rijo
Video   -   Apr 26, 2024 DoubleVerify earns MRC Accreditation for CTV Viewability
TV

DoubleVerify (DV) this week received the Media Rating Council (MRC) accreditation for Video Viewable Impressions and related viewability metrics within the Connected TV (CTV) environment.

by Luis Rijo
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