Video TikTok launches apps in TVs TikTok this month launched apps on Amazon Fire TV, Google TV, and in other Android TV™ OS devices, LG Smart TVs, and Samsung Smart TVs.
Retail Black Friday: Shopify registers a 21% increase in sales Shopify this week announced record sales on Black Friday. This year, Shopify sellers had nearly $2.9 billion sales.
Video Google renames YouTube Video discovery ads to In-feed video ads YouTube Video discovery ads are now called In-feed video ads.
Taboola integrates video library from Getty Images into the ad platform Taboola this month announced the integration of Getty Images library of stock video content within the Taboola Ads media buying platform, a new multiyear deal. According to Taboola, advertisers can now use high-quality videos from Getty in their campaigns. “The ability to create custom video content for campaigns with a
Facebook to give users more control over the ads they see Facebook this month announced it will introduce more ad controls, enabling users to see fewer ads related to specific content. According to Facebook, users can already opt to see fewer ads related to politics, parenting, alcohol, and pets. And early next year, Facebook says it will give people control of
Display Google release Customer Match for all advertisers with over $50,000 lifetime spend Google this week announced it will release Customer Match audiences in Google Ads for all advertisers with over $50,000 lifetime spend.
Search Microsoft And Google release all IP Addresses from crawlers Microsoft and Google this month released the IP Ranges used by bots that crawl the web.
Social Facebook to remove Detailed Targeting options, starting next year Facebook (now Meta) announced this month that it will remove Detailed Targetings, starting in January 19, 2022.
Social Pinterest launches Pinterest TV Pinterest TV is a live video from Pinterest creators, with deals and discounts. Pinterest TV recordings are available after airing.
Search Retail and restaurants chains can now upload transactional data in Google Ads Google this week announced that retail and restaurant advertisers can now upload transaction data in Google Ads.
Display Data safety section in Android Play Store to go live in February 2022 Google is asking marketers to provide information about their app’s privacy and security practices.
Search Google updates Ads Gambling and Games policy in Turkey Google this month updated the Ads Gambling and Games policy for Turkey.
Video Google to hit 30 million subscribers on YouTube Premium in the US eMarketer this month forecasted that YouTube Premium will hit 29.5 million subscribers in the US, by year-end 2021.
Video Google reaches 50 million Music and Premium subscribers Google for the first time revealed how many users are paying for YouTube Music and YouTube Premium.
Display AppLovin buys MoPub for $1.05 Billion in cash AppLovin this month bought MoPub for $1.05 billion in cash.
Display Google to block advertisers with sexually explicit content Google this month announced an update Google Ads sexually explicit content policy.
Display Google to move all auctions in AdSense to first price In the coming months, advertisers bidding on AdSense will pay what they bid.
Video Google stops using WEBM and 3GPP video transcodes Google this month announced it will stop using WEBM and 3GPP video transcodes in DV360.
Data DoubleVerify to acquire Meetrics DoubleVerify this week announced it has entered into an agreement to acquire Meetrics GmbH, an European company doing ad verification, including viewability, audience verification, ad fraud detection, and brand safety monitoring.
Retail TikTok launches shopping tabs and product discovery for Shopify merchants TikTok last week introduced shopping tabs on profiles, among a select group of Shopify merchants in the US, UK, and Canada.
Social How TikTok restricts accounts under age 16 TikTok this month clarified how it is restricting accounts under age 16. These accounts are set to private by default.
Data IAB Europe to audit vendors registered in the Transparency & Consent Framework IAB Europe this week launched a TCF Vendor Compliance Programme. IAB Europe says the programme has the aim to identify and enforce against instances of non-compliant Vendor implementations.
Search Google introduces new system to generate titles in search results Google last week introduced a new new system of generating titles for web pages in search results. Google is no longer using user's query to generate titles.
Social Facebook introduces Ads in the Instagram Shop Tab Facebook this week introduced ads in the Instagram Shop tab, globally. The ads appear as tiles on the Instagram Shop tab home page.
Display Azerion acquires Keymobile, a Swedish mobile advertising company Azerion yesterday announced the acquisition of Keymobile, a Swedish mobile advertising company. This is the third Swedish acquisition completed by Azerion since January 2021, after Strossle and Delta Projects.