WordPress market share stagnates
Industry leaders discuss marketing collaborations and user experience improvements to reinvigorate WordPress adoption.
Data
The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.
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Chrome's Related Website Sets feature raises privacy concerns
Research shows users struggle to identify related sites, potentially enabling cross-site tracking in Chrome despite third-party cookie deprecation.
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Google invests $850 Million in new Latin American data center in Uruguay
Google announces construction of its second data center in Latin America, focusing on connectivity and economic development.
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Automattic's ambitious plan to run Tumblr on WordPress backend
Automattic unveils project to migrate Tumblr's backend to WordPress, aiming to enhance efficiency and feature sharing between platforms.
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Vivaldi browser 6.9 update enhances Tab Management and User Experience
Vivaldi's latest update introduces tab renaming, improved synced tabs view, and drag-and-drop downloads, enhancing user productivity.
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Reddit launches a Custom Audience API
Reddit launches Custom Audience API with CDP partners, offering advertisers advanced targeting and retargeting options for improved campaign performance.
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App Store announces global price and tax updates for digital products
App Store revises pricing and taxation for digital goods across multiple countries, affecting developers and consumers alike.
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GA4 enhances reporting with Row Plotting in Line Charts
Google Analytics 4 users gain powerful new data visualization capabilities with the introduction of row plotting in line charts.
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YouTube auto-tagging to be enabled by default for DV360
New trafficking updates to affect digital advertisers in September 2024.
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Google to roll out Enhanced Attribution across Marketing Platform
Google's Display & Video 360 and Campaign Manager 360 to implement improved conversion tracking for advertisers.
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Meta unveils RETINAS: server fleet sustainability metrics
Meta's new RETINAS initiative introduces real-time server fleet utilization effectiveness to optimize data center emissions.
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Google unveils custom Gems and Imagen 3 for enhanced AI interactions
Gemini Advanced users gain personalized AI assistants; improved image generation rolls out.
