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The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Data

The latest news about data. Data is used in advertising in a variety of ways, including Audience targeting, Ad personalization, Ad optimization, Ad placement, and Measurement. Advertisers use data in advertising to reduce wasted ad spend.

Data   -   Oct 31, 2024 Google Analytics unveils benchmarking tool for industry performance comparison
Google Analytics unveils benchmarking tool

Google's new Analytics benchmarking feature enables encrypted data comparison across 1000+ industry peer groups for business metrics.

Search   -   Oct 28, 2024 CRTC approves $100M annual Google payment to support Canadian news organizations
Canadian Radio-television and Telecommunications Commission

CRTC grants Google a 5-year exemption from Online News Act in exchange for $100M annual contribution to Canadian journalism.

HubSpot acquires Cacheflow to transform B2B billing and CPQ solutions
Data   -   Nov 01, 2024 HubSpot acquires Cacheflow to transform B2B billing and CPQ solutions

HubSpot's strategic acquisition of Cacheflow enhances B2B billing capabilities, promising automated revenue management solutions.

by Luis Rijo
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Data   -   Nov 01, 2024 HubSpot acquires Cacheflow to transform B2B billing and CPQ solutions
HubSpot acquires Cacheflow to transform B2B billing and CPQ solutions

HubSpot's strategic acquisition of Cacheflow enhances B2B billing capabilities, promising automated revenue management solutions.

by Luis Rijo
Data   -   Oct 31, 2024 Google Analytics unveils benchmarking tool for industry performance comparison
Google Analytics unveils benchmarking tool

Google's new Analytics benchmarking feature enables encrypted data comparison across 1000+ industry peer groups for business metrics.

by Luis Rijo
Search   -   Oct 28, 2024 CRTC approves $100M annual Google payment to support Canadian news organizations
Canadian Radio-television and Telecommunications Commission

CRTC grants Google a 5-year exemption from Online News Act in exchange for $100M annual contribution to Canadian journalism.

by Luis Rijo
Data   -   Oct 28, 2024 Microsoft exposes Google's shadow campaigns and lobbying efforts in Cloud Computing battle
Google

Microsoft reveals Google's covert operations to influence cloud computing market through undisclosed funding and lobbying groups.

by Luis Rijo
Data   -   Oct 28, 2024 Study reveals all languages share similar information speed despite differences
Study reveals all languages share similar information speed despite differences

Research finds human languages transmit information at ~39 bits per second through natural balance of speech rate and density.

by Luis Rijo
AI   -   Oct 28, 2024 Apple Intelligence launches today
Apple Intelligence

Apple releases comprehensive AI system with writing tools, enhanced Siri, and photo editing across iOS 18.1 and macOS Sequoia devices.

by Luis Rijo
Data   -   Oct 28, 2024 Privacy setting increases online news reading by 54%, major European study reveals
New research shows disabling cookie tracking leads to higher engagement with news content

New research shows disabling cookie tracking leads to higher engagement with news content, challenging digital advertising assumptions.

by Luis Rijo
Data   -   Oct 28, 2024 Industry groups challenge FTC's landmark "Click to Cancel" rule
Major trade associations file lawsuit against Federal Trade Commission's "Click to Cancel" rule

Major trade associations file lawsuit against Federal Trade Commission's comprehensive rule requiring simple cancellation methods for subscription services.

by Luis Rijo
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