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The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display   -   Oct 25, 2025 Index Exchange introduces dynamic pricing model prioritizing publisher revenue
Index Exchange and the Guardian programmatic advertising partnership illustration with revenue

Index Exchange announced Transparent Dynamic Take Rates on October 23, 2025, adjusting per-impression pricing to optimize publisher yield with 4% revenue gains.

Mixed Reality   -   Oct 24, 2025 Florida issues criminal subpoenas to Roblox over child safety
Attorney General James Uthmeier

Florida's attorney general demands records from gaming platform as investigations reveal alleged failures in protecting minors from predators and harmful content.

Prebid Mobile SDK 3.0
Display   -   Oct 25, 2025 Prebid Mobile SDK 3.0 delivers CPM gains while 4.0 roadmap targets publisher control

Prebid Mobile SDK 3.0 integration resulted in up to 10% CPM uplift for WetterOnline within two weeks, as SDK 4.0 development focuses on transparency and flexibility.

by Luis Espada
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Display   -   Oct 25, 2025 Prebid Mobile SDK 3.0 delivers CPM gains while 4.0 roadmap targets publisher control
Prebid Mobile SDK 3.0

Prebid Mobile SDK 3.0 integration resulted in up to 10% CPM uplift for WetterOnline within two weeks, as SDK 4.0 development focuses on transparency and flexibility.

by Luis Espada
Display   -   Oct 25, 2025 Index Exchange introduces dynamic pricing model prioritizing publisher revenue
Index Exchange and the Guardian programmatic advertising partnership illustration with revenue

Index Exchange announced Transparent Dynamic Take Rates on October 23, 2025, adjusting per-impression pricing to optimize publisher yield with 4% revenue gains.

by Luis Espada
Mixed Reality   -   Oct 24, 2025 Florida issues criminal subpoenas to Roblox over child safety
Attorney General James Uthmeier

Florida's attorney general demands records from gaming platform as investigations reveal alleged failures in protecting minors from predators and harmful content.

by Luis Espada
Display   -   Oct 24, 2025 MRC restricts property-level ad verification from brand safety claims
The party's over: MRC policy October 2025 restricts brand safety claims without content analysis

After years of advertisers paying for "brand safety" that only checked keywords, the Media Rating Council issues policy requiring actual content analysis.

by Luis Espada
Display   -   Oct 23, 2025 OpenX expands leadership team with five senior executives

OpenX appointed five senior executives on October 23, 2025 to scale its curation platform OpenXSelect across product, marketing and operations.

by Luis Espada
Display   -   Oct 23, 2025 UK tribunal rules Apple abused dominant position in app markets
Apple's 30% App Store commission ruled anticompetitive by UK tribunal in landmark antitrust case.

UK Competition Appeal Tribunal found Apple violated competition law through App Store restrictions and 30% commission rates in landmark judgment issued October 23, 2025.

by Luis Espada
Display   -   Oct 23, 2025 French users show willingness to pay for ad-free digital services
CNIL survey data: French users' willingness to pay monthly for ad-free digital services by category

CNIL survey reveals 25-48% of French users would pay €5.50-€9 monthly for ad-free services as consent-or-pay models reshape European digital advertising.

by Luis Espada
Search   -   Oct 23, 2025 Google finalizes child protection advertising policy with broader enforcement scope
Google finalizes child protection advertising policy with broader enforcement scope

Google implements its renamed Child Sexual Abuse and Exploitation policy on October 22, 2025, with immediate suspensions for violations and expanded coverage.

by Luis Espada
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