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The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display   -   Apr 25, 2026 UK clears Axel Springer's Telegraph takeover - what happens next?
Telegraph

UK government clears Axel Springer to acquire Telegraph Media Group on April 14, 2026, with Ireland and Austria approvals still pending before Q2 2026 close.

Display   -   Apr 25, 2026 Backpack Media bets on student life stages to unlock Kargo partnership
Backpack Media

Backpack Media and Kargo launch exclusive deal combining education first-party data with high-impact creative formats to reach Gen Z at purchasing moments.

Safari browser stripping GCLID parameter from Google Ads URL on iPhone, data dissolving
Display   -   Apr 25, 2026 Safari is quietly killing your GCLID - and here is the fix

Safari strips Google Click Identifiers in up to 20% of sessions. A GTM template by Luc Nugteren restores attribution via backup URL parameter and _gcl_aw cookie.

by Luis Rijo
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Display   -   Apr 25, 2026 Safari is quietly killing your GCLID - and here is the fix
Safari browser stripping GCLID parameter from Google Ads URL on iPhone, data dissolving

Safari strips Google Click Identifiers in up to 20% of sessions. A GTM template by Luc Nugteren restores attribution via backup URL parameter and _gcl_aw cookie.

by Luis Rijo
Display   -   Apr 25, 2026 UK clears Axel Springer's Telegraph takeover - what happens next?
Telegraph

UK government clears Axel Springer to acquire Telegraph Media Group on April 14, 2026, with Ireland and Austria approvals still pending before Q2 2026 close.

by Luis Rijo
Display   -   Apr 25, 2026 Backpack Media bets on student life stages to unlock Kargo partnership
Backpack Media

Backpack Media and Kargo launch exclusive deal combining education first-party data with high-impact creative formats to reach Gen Z at purchasing moments.

by Luis Rijo
Search   -   Apr 24, 2026 Google Ads IP exclusions can be gamed. A two-IP bypass nobody blocked
Diagram showing how a hidden IP harvests a GCLID to bypass Google Ads IP exclusion lists

A Madrid-based PPC agency proved in March 2026 that Google Ads IP exclusions can be bypassed using a two-IP harvesting technique, leaving advertisers exposed.

by Luis Rijo
Video   -   Apr 22, 2026 Rufus shows 5 products, not 50: what brands must know about Amazon's AI filter
Rufus shows 5 products, not 50: what brands must know about Amazon's AI filter

Amazon's Rufus AI assistant narrows product recommendations to five results. Backend structured attributes, not copy, now determine which brands make the cut.

by Luis Rijo
Display   -   Apr 22, 2026 Google Ad Manager's focused banner ads blur content to fight ad blindness
Four-step diagram showing Google Ad Manager focused banner ad blurring article content on mobile

Google Ad Manager launched focused banner ads on March 9, 2026, a beta format that blurs article text mid-scroll until readers tap a button to resume reading.

by Luis Rijo
Display   -   Apr 19, 2026 Singular's 2026 ROI Index: Apple Ads enters the top tier of mobile ad networks
Singular 2026 ROI Index scaled ad partners: Apple Ads, AppLovin, Google, Meta, TikTok, Unity Ads

Singular's 2026 ROI Index ranks mobile ad networks by performance across trillions of impressions, with AI and multi-touch attribution now shaping results.

by Luis Rijo
Video   -   Apr 19, 2026 Most marketers say creative matters - almost none actively optimize it
Bar chart: 36.9% of marketers expect 11-20% performance lift from real-time creative optimization

Perion and EMARKETER survey 111 US marketers on creative optimization: only 3.6% actively optimize despite 89% viewing creative as critical to performance.

by Luis Rijo
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