TikTok introduces enhanced privacy settings and ad controls, including restrictions on teen targeting and AI-generated content disclosure tools.

Google's new Chrome extension, EC Assist, helps advertisers troubleshoot and optimize their Enhanced Conversions setup for better Google Ads performance.

AudienceProject integrates with Google's Ads Data Hub, offering unprecedented YouTube campaign measurement across devices.

Digital advertising giants Azerion and Captify join forces to enhance cookieless audience targeting in European markets.

New research reveals MFA sites focus on evergreen content, avoiding time-sensitive topics like news and sports.

New data shows widespread AI crawler presence, with Bytespider leading in requests and website access among major AI bots.

Similarweb yesterday announced the acquisition of 42matters, a prominent app intelligence provider based in Zurich, Switzerland.

A Norwegian court upheld a $7 million fine against Grindr for illegally sharing users' sensitive data with advertisers.