Announcement

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display   -   Oct 30, 2023 Google to deprecate Win/Loss Report Dimensions and Bidding Insights Tool in DV360
DV360

Google this month announced it will deprecate some dimensions in Win/Loss reports and the Bidding Insights tool in Display & Video 360 on November 15, 2023.

Display   -   Oct 29, 2023 Google Ads to require certified Click Trackers
Google Ads

Google this week announced it will begin fully enforcing its requirement for advertisers using click trackers to use certified click trackers.

China
Search   -   Nov 01, 2023 Microsoft Advertising becomes available to clients in mainland China

Microsoft Advertising and InMobi yesterday announced the expansion of their collaboration to to clients in Mainland China. Marketers in China will now be able to use search and native display features of Microsoft Advertising via InMobi.

by Luis Rijo
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Search   -   Nov 01, 2023 Microsoft Advertising becomes available to clients in mainland China
China

Microsoft Advertising and InMobi yesterday announced the expansion of their collaboration to to clients in Mainland China. Marketers in China will now be able to use search and native display features of Microsoft Advertising via InMobi.

by Luis Rijo
Display   -   Oct 30, 2023 Google to deprecate Win/Loss Report Dimensions and Bidding Insights Tool in DV360
DV360

Google this month announced it will deprecate some dimensions in Win/Loss reports and the Bidding Insights tool in Display & Video 360 on November 15, 2023.

by Luis Rijo
Display   -   Oct 29, 2023 Google Ads to require certified Click Trackers
Google Ads

Google this week announced it will begin fully enforcing its requirement for advertisers using click trackers to use certified click trackers.

by Luis Rijo
Display   -   Oct 28, 2023 Google AdSense now lets publishers control Vignette ad frequency
Frequency control vignette ads

Google AdSense this week announced the roll out of new frequency controls for vignette ads in Auto ads. This FC (frequency control) gives publishers more control over how often vignette ads are shown to their users.

by Luis Rijo
Display   -   Oct 28, 2023 Microsoft launches pubCenter, a Google competitor for small publishers
Microsoft pubCenter

Microsoft this week announced the launch of pubCenter, a new ad platform designed for small publishers monetize their websites. A competitor of Google AdSense.

by Luis Rijo
Display   -   Feb 16, 2023 Online horse racing gambling ads in Maryland, Pennsylvania, West Virginia, and Virginia
Horse racing

Google this month announced it is now accepting ads for online horse racing in Maryland, Pennsylvania, West Virginia, and Virginia, in the United States of America.

by Luis Rijo
Display   -   Feb 16, 2023 AMP HTML, Native App Install, and Flipbook creatives to be deprecated in April
Rich Media Creative Templates in DV360

Google this month announced the removal of several creative types in DV360. AMP HTML, Native App Install, and Flipbook creatives will be removed on April 3, 2023.

by Luis Rijo
Display   -   Feb 14, 2023 Google to remove Gmail Ads from DV360 in April
Gmail

Google this month announced it will remove Gmail Ads from DV360, the only Google platform where advertisers could still target only Gmail Ads. Google launched Gmail Ads in DV360 in 2019.

by Luis Rijo
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