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Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display   -   Feb 02, 2025 New Zealand auto ad spend hits $124m as Nissan doubles investment
Top 10 automotive advertisers in New Zealand ranked by ad spend, highlighting Toyota's market leadership.

Nielsen data shows shifting patterns in New Zealand's automotive advertising landscape, with Nissan emerging as a key player.

Data   -   Feb 02, 2025 IAB Tech Lab releases Content Taxonomy mapping
IAB Tech Lab releases Content Taxonomy mapping

New mapping enables upgrade from Content 1.0 to 2.0, addressing decade-old taxonomy issues in digital advertising industry.

New Google Demand Gen settings show channel controls for placement across YouTube, Discover, Gmail, and GDN
Display   -   Feb 02, 2025 Channel placement controls arrive for Google Demand Gen campaigns

Advertisers gain granular channel selection across YouTube, Discover, Gmail, and Display Network starting March 2025.

by Luis Rijo
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Display   -   Feb 02, 2025 Channel placement controls arrive for Google Demand Gen campaigns
New Google Demand Gen settings show channel controls for placement across YouTube, Discover, Gmail, and GDN

Advertisers gain granular channel selection across YouTube, Discover, Gmail, and Display Network starting March 2025.

by Luis Rijo
Display   -   Feb 02, 2025 New Zealand auto ad spend hits $124m as Nissan doubles investment
Top 10 automotive advertisers in New Zealand ranked by ad spend, highlighting Toyota's market leadership.

Nielsen data shows shifting patterns in New Zealand's automotive advertising landscape, with Nissan emerging as a key player.

by Luis Rijo
Data   -   Feb 02, 2025 IAB Tech Lab releases Content Taxonomy mapping
IAB Tech Lab releases Content Taxonomy mapping

New mapping enables upgrade from Content 1.0 to 2.0, addressing decade-old taxonomy issues in digital advertising industry.

by Luis Rijo
Display   -   Feb 02, 2025 Google News Showcase expands to Croatia with major media partnerships
Google News Showcase Croatia

Google launches News Showcase in Croatia, partnering with leading publishers including 24sata and Večernji list in licensing program.

by Luis Rijo
Display   -   Feb 01, 2025 Digital advertising is quietly reshaping the U.S. economy
Digital Advertising Revenue at Big Tech Firms as a Percentage of U.S. GDP, 2002-2023

Digital advertising now accounts for up to 1.1% of U.S. GDP, reshaping market dynamics and consumer behavior.

by Luis Rijo
Display   -   Jan 29, 2025 Taboola extends content deal with Reach for 13th year
Taboola extends content deal with Reach for 13th year

UK publisher Reach renews content recommendations partnership with Taboola, adding header bidding functionality.

by Luis Rijo
Display   -   Jan 28, 2025 Network of AI-generated fake news sites uncovered in advertising fraud scheme
Network of AI-generated fake news sites uncovered in advertising fraud scheme

Investigation reveals over 200 fraudulent websites using AI to generate content and deceive advertisers through fake news domains.

by Luis Rijo
Social   -   Jan 28, 2025 Pinterest expands programmatic access through Index Exchange and Criteo
Pinterest ads.txt

The visual discovery platform broadens its advertising reach through two major programmatic partners in strategic move.

by Luis Rijo
Other Tags 6 Tags
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