The latest news about DOOH. DOOH stands for Digital Out-of-Home advertising. It is a form of advertising that uses digital screens to display ads in public places, such as billboards, bus shelters, airports, and shopping malls. DOOH ads can be static or dynamic, and can include video, audio, and interactive elements.
DOOH
The latest news about DOOH. DOOH stands for Digital Out-of-Home advertising. It is a form of advertising that uses digital screens to display ads in public places, such as billboards, bus shelters, airports, and shopping malls. DOOH ads can be static or dynamic, and can include video, audio, and interactive elements.
Open Media partners with VIOOH to make 42 premium UK LED screens and 120 million monthly impressions available via programmatic trading across seven major cities.
Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.
VIOOH partners with Orange Barrel Media and IKE Smart City today, adding 2,281 digital screens and 6.3 billion monthly impressions across 27 US cities to its programmatic platform.
VIOOH partners with Orange Barrel Media and IKE Smart City today, adding 2,281 digital screens and 6.3 billion monthly impressions across 27 US cities to its programmatic platform.
Open Media partners with VIOOH to make 42 premium UK LED screens and 120 million monthly impressions available via programmatic trading across seven major cities.
Programmatic digital out-of-home advertising is projected to feature in 48% of all campaigns within 18 months, with global investment expected to rise 44%, according to VIOOH's 2026 State of the Nation report.
Ströer posts record €2.08B revenue for 2025 but flat organic growth, then unveils Ströer Ad Manager and Public Mind to transform OOH into an AI platform.
Clear Channel Outdoor wins a 10-year contract at Omaha Eppley Airfield, deploying $1M in LED displays as the $950M terminal expansion nears opening in 2027.
JCDecaux retained its exclusive advertising contract with Melbourne's Yarra Trams on March 5, 2026, securing up to 14 years with major digital expansion plans.
