Data safety section in Android Play Store to go live in February 2022
Google is asking marketers to provide information about their app’s privacy and security practices.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Posts
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Google updates Ads Gambling and Games policy in Turkey
Google this month updated the Ads Gambling and Games policy for Turkey.
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AppLovin buys MoPub for $1.05 Billion in cash
AppLovin this month bought MoPub for $1.05 billion in cash.
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Google to block advertisers with sexually explicit content
Google this month announced an update Google Ads sexually explicit content policy.
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Google to move all auctions in AdSense to first price
In the coming months, advertisers bidding on AdSense will pay what they bid.
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Facebook introduces Ads in the Instagram Shop Tab
Facebook this week introduced ads in the Instagram Shop tab, globally. The ads appear as tiles on the Instagram Shop tab home page.
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Azerion acquires Keymobile, a Swedish mobile advertising company
Azerion yesterday announced the acquisition of Keymobile, a Swedish mobile advertising company. This is the third Swedish acquisition completed by Azerion since January 2021, after Strossle and Delta Projects.
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Adzooma launches a Business Score, rating businesses in digital marketing
Adzooma yesterday relaunched their platform, introducing a Business Score rating businesses in digital marketing, including PPC, SEO, and Web Metrics.
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eyeo launches an ad platform reaching 225 million ad blocker users
eyeo this month launched Trestle, a DSP (Demand Side Platform) reaching over 225 million ad-filtering users who consent to see Acceptable Ads.
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Google introduces more controls over optimization experiments in AdSense
Google last week introduced more controls 3 new settings to Auto optimize in AdSense.
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Google upgrades Google Ads’ data-driven attribution to support YouTube and Display ads
Google this month upgraded Google Ads’ data-driven attribution to support YouTube and Display ads.
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Google launches full-screen inline ads in AdSense
Google today announced the release of full-screen inline ads to all AdSense publishers. Full-screen inline ads are full-screen banner ads that appear inline with your content as a user scrolls the page.
