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The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

AI   -   May 29, 2025 Ads.txt fraud cases exceed 100 as AI schemes manipulate digital advertising
ASCII diagram showing ads.txt fraud network where AI sites copy legitimate publisher files to steal ad revenue

DoubleVerify identifies growing ads.txt exploitation with over 100 cases since 2017, including AI-generated Synthetic Echo network.

Search   -   May 25, 2025 Google Ads costs rise 12.88%
Google Ads 2025 benchmarks show 12.88% cost increase yet 65% of industries see better conversions

New data reveals mixed performance signals as advertising competition intensifies globally.

Europe: Quarterly Digital Ad Spend Growth (YoY)
Video   -   May 30, 2025 European digital ads hit €118.9bn with 16% growth in 2024

Digital advertising surged 16% year-over-year across Europe, reaching €118.9 billion as video and retail media lead expansion.

by Luis Rijo
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Video   -   May 30, 2025 European digital ads hit €118.9bn with 16% growth in 2024
Europe: Quarterly Digital Ad Spend Growth (YoY)

Digital advertising surged 16% year-over-year across Europe, reaching €118.9 billion as video and retail media lead expansion.

by Luis Rijo
AI   -   May 29, 2025 Ads.txt fraud cases exceed 100 as AI schemes manipulate digital advertising
ASCII diagram showing ads.txt fraud network where AI sites copy legitimate publisher files to steal ad revenue

DoubleVerify identifies growing ads.txt exploitation with over 100 cases since 2017, including AI-generated Synthetic Echo network.

by Luis Rijo
Search   -   May 25, 2025 Google Ads costs rise 12.88%
Google Ads 2025 benchmarks show 12.88% cost increase yet 65% of industries see better conversions

New data reveals mixed performance signals as advertising competition intensifies globally.

by Luis Rijo
Display   -   May 22, 2025 Google announces expansive AI advertising features at Marketing Live 2025
Google announces expansive AI advertising features at Marketing Live 2025

Platform integrates AI capabilities across search, video, and campaign management tools.

by Luis Rijo
Display   -   May 22, 2025 Google AdSense adds positioning controls for anchor and side rail ads
Google AdSense adds positioning controls for anchor and side rail ads

New overlay ad format settings give publishers precise control over ad placement across mobile and desktop platforms following advertiser feedback.

by Luis Rijo
Display   -   May 14, 2025 Redfin taps Magnite for advertising tech
Redfin and Magnite partnership visualized: real estate data meets programmatic ad technology

Residential real estate brokerage partners with ad tech giant to build commerce media network.

by Luis Rijo
Display   -   May 14, 2025 The Trade Desk launches OpenSincera for greater ad transparency
OpenSincera

Free tool aims to provide industrywide visibility into digital advertising performance metrics.

by Luis Rijo
Display   -   May 14, 2025 Microsoft to sunset Xandr DSP
A somber tombstone image showing AppNexus's journey to becoming Microsoft Advertising Invest, symbolizing the platform's upcoming sunset in 2026.

Loss of AppNexus's transparent platform leaves advertisers with fewer options for fee visibility in ad tech ecosystem.

by Luis Rijo
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