France to allow government-promoted addiction services ads on Google
Google updates Healthcare and Medicines Policy, permitting French government entities to advertise addiction recovery services.
Search News
The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.
Apple Maps launches web version in beta, expanding access beyond iOS devices
Apple's new web-based Maps service offers directions, place information, and more, challenging Google's dominance in online mapping.
Bing unveils GSE powered by AI
Microsoft's Bing introduces a new generative search experience, combining AI-powered chat answers with traditional search results.
Google announces mandatory upgrade to New Merchant Center for all retailers
Google's compulsory Merchant Center upgrade brings AI tools and improved analytics to all retailers by September 2024.
OpenAI launches SearchGPT: a new AI-powered search prototype
OpenAI launches SearchGPT, an AI-enhanced search prototype combining web information with conversational AI capabilities.
Amazon launches Target Promotion for Sponsored Products advertisers
Amazon's new Target Promotion feature automates high-performing target identification for more efficient Sponsored Products campaigns.