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Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
Stay updated on the latest audio advertising news and industry developments. PPC Land covers programmatic audio, podcast advertising, streaming platforms like Spotify and YouTube Music, and emerging audio ad tech. Get expert analysis on audio measurement, brand safety, connected car streaming, and monetization strategies. From iHeartMedia to AI-powered audio features, we deliver actionable insights for advertisers navigating the digital audio landscape and programmatic buying.
The first use case is to translate iHeart’s marquee podcasts for Spanish-speaking audiences.
SiriusXM says AudioID is the future of listener identity as traditional digital identifiers erode.
Public media organization PRX today announced a new round of the Google Podcasts creator program. This round is open to mid-career podcasters seeking to level up their productions.
by Luis Rijo
Public media organization PRX today announced a new round of the Google Podcasts creator program. This round is open to mid-career podcasters seeking to level up their productions.
by Luis RijoThe first use case is to translate iHeart’s marquee podcasts for Spanish-speaking audiences.
by Luis Rijo
SiriusXM says AudioID is the future of listener identity as traditional digital identifiers erode.
by Luis Rijo
Acast this week announced the launch of a podcast incubator programme in the UK for 3 aspiring UK-based creators.
by Luis Rijo
Microsoft today announced it has agreed with AT&T to acquire Xandr (formerly known as AppNexus).
by Luis RijoGoogle for the first time revealed how many users are paying for YouTube Music and YouTube Premium.
by Luis Rijo
TuneIn this week announced it will monetize its audio with Triton Digital, acquired this year by iHeartMedia, and iHeartMedia’s 850 digital stations become available in TuneIn.
by Luis Rijo
Spotify today reported an ad revenue rebound in Q2 2021. Spotify reached 275 million euros with ad revenue in Q2 2021, 110% growth year over year, 28% growth quarter over quarter.
by Luis Rijo