Google today announced the introduction of Minimized Custom Tabs in the latest Chrome release. This new feature aims to improve the multi-tasking experience within mobile apps that utilize Chrome Custom Tabs for in-app web browsing.

AudienceProject, a company specializing in independent audience measurement, today announced the launch of Twitch ad measurement within its AudienceReport platform.

Google this week announced a wave of updates for Chromebooks, with a particular focus on Chromebook Plus models. These updates include new built-in Google AI features, improved integration with other Google services, and several new Chromebook devices.

Simply driving traffic to a website isn't enough. To maximize the return on investment (ROI) from PPC campaigns, businesses need effective landing pages.

The European Data Protection Board (EDPB) this week published a report by its ChatGPT taskforce. This taskforce was established to investigate the data collection and processing practices of ChatGPT, a large language model (LLM) chatbot developed by OpenAI.

This decision comes amidst growing concerns around the world about the use of biometric data for passenger identification.

This functionality allows publishers to leverage their own first-party data and contextual information to enhance programmatic ad monetization.

Microsoft this week published a blog post detailing the functionalities of Clarity as an alternative to Google Analytics 4 (GA4). This article explores the key features of Clarity, its potential benefits for website analysis, and how it compares to GA4.