Finding keywords
How to find keywords for your marketing efforts.
Display
The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.
Posts
Previous Posts-
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How to find the Google Premier Partners List
Google this year launched a Google Premier Partners List, which means partners among the top 3% of Google Partners in their country.
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Google forbids ads exploiting, dismissing, or condoning the war
After Yandex, Google was the main provider of display and search ads in Russia.
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Google to introduce Anchor Ads in AMP pages
Google this week announced the introduction of Anchor Ads in AMP pages. Anchor ads will start appearing in AMP pages from April 11, 2022.
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Google to sunset AdWords API on April 27, 2022
Google today confirmed that it will sunset AdWords API on April 27. Developers currently using the AdWords API must upgrade to the Google Ads API.
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GumGum retires JustPremium brand
GumGum this month announced it has retired the JustPremium name, bringing the company fully under the GumGum brand. GumGum installed JustPremium founder Eric Visser as GumGum's President of EMEA.
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Smart integrates DV360 API for deal synchronization
Smart this week announced a new integration with the Display & Video 360 (DV360) API. When a deal is created in Smart platform, the deal will automatically become available in the DV360 negotiations tab.
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MGID acquires Italy’s Metup, its first acquisition
MGID today announced its first acquisition, a majority stake in Metup Native, a native advertising network in Italy.
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Google now accepts ads for sports betting, online casinos and daily fantasy sports in Ontario
Google today announced that is now accepting ads for sports betting, online casinos and daily fantasy sports in Ontario.
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Meta ads, TikTok for Business and AppLovin are the top media sources in mobile advertising
AppsFlyer today released the 14th edition of its Performance Index, a ranking the top media sources in mobile advertising. Meta Ads takes top spot in SKAdNetwork Index ranking, followed by TikTok for Business and AppLovin.
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Google introduces support for Performance Max campaigns in Ads Editor
Google today rolled out a new version (2.0) of Google Ads Editor. The new version supports Performance Max (PMax) campaigns, asset groups and product groups.
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PubMatic to double engineering team in a new hub in Pune
PubMatic today announced it has plans to double engineering headcount over the next 12-18 months, as it opens a new engineering hub in Pune, India.
