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The latest news about search ads. Search ads, also known as paid search advertising or pay-per-click (PPC) advertising, are a type of online advertising that appears in search engine results pages (SERPs). When a user searches for a keyword or phrase, search ads are displayed at the top and bottom of the SERP.

Latest Articles 1186 Articles
Search   -   Aug 27, 2025 Google enhances AI Mode with embedded links to boost web exploration
Google AI Mode interface displaying embedded link carousels and inline links for enhanced web exploration

Google introduces inline link improvements and expands Web Guide testing as AI Mode addresses user preference for source access.

by Luis Rijo
Search   -   Aug 27, 2025 Brainlabs study reveals three consumer search personas across 3,000 journeys
Brainlabs study shows consumer search personas: traditionalists, augmenters, and dissenters by journey proportion

Research identifies traditionalists, augmenters, and dissenters as marketers face 2.5-platform purchase journeys with gender-based AI adoption gaps.

by Luis Rijo
AI   -   Aug 26, 2025 Federal court decision on Google antitrust remedies may transform artificial intelligence landscape
Digital courthouse with Chrome icons, AI chatbots, and data streams illustrating Google antitrust case impact

Federal judge expected to rule this week on Google's antitrust remedies with significant implications for artificial intelligence development and smaller tech companies seeking market access.

by Luis Rijo
Search   -   Aug 26, 2025 Google launches August 2025 spam update targeting global search violations
Digital security shield protecting websites from Google's August 2025 spam update enforcement system

Google announced a comprehensive enforcement initiative that targets spam violations across all languages and regions, with potential impacts lasting several weeks.

by Luis Rijo
Search   -   Aug 26, 2025 Judge Mehta prepares to rule on Google Chrome divestiture amid dual antitrust losses
Google Chrome logo and search icon flank federal courthouse in antitrust case illustration

Google faces potential breakup across search and advertising as federal courts rule against the tech giant in separate monopolization cases.

by Luis Rijo
Retail   -   Aug 26, 2025 Amazon resumes Google Shopping advertising after month-long test
Amazon Google Shopping competition chart showing 74% drop to 0% during July withdrawal, return in August

Amazon started spending on Google Shopping again exactly one month after turning off ads globally, suggesting a deliberate marketing test.

by Luis Rijo
Search   -   Aug 25, 2025 Google Ads temporarily pauses gambling certification applications for Australia
Google Ads pauses gambling certification applications for Australia showing policy change impact

Google Ads pauses new certification applications for online gambling providers targeting Australia effective August 25, 2025, creating immediate impact for operators.

by Luis Rijo
Search   -   Aug 23, 2025 Chrome's semantic search revealed through internal embedding architecture

Chrome's history embeddings system processes web pages into 1540-dimensional vectors using sophisticated document chunking algorithms, enabling natural language browsing history search through locally stored semantic representations.

by Luis Rijo
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