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The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Display

The latest news about display ads. Display ads are a type of online advertising that uses images, videos, or text to promote products or services. They are typically placed on websites and apps, and can be seen by users while they are browsing the web, watching videos, or using social media.

Search   -   Apr 13, 2024 Marin Software strengthens Microsoft Advertising integration for optimized campaigns
Microsoft Advertising Integration

This upgrade allows brands and agencies to combine Marin Software's AI-powered budget optimization with Microsoft's intelligent Automated Bidding, ultimately driving better campaign results.

Data   -   Apr 07, 2024 Google Analytics introduces new linking recommendation for DV360 advertisers
DV360 linking recommendation

GA4 will now proactively suggest linking unlinked DV360 advertisers to their corresponding Google Analytics accounts.

Smart Bidding
Search   -   Apr 13, 2024 Google Ads explains what Smart Bidding is and offers best practices

Google Ads this week released a new video titled Smart Bidding: Basics and best practices. This video explains what Smart Bidding is and offers best practices to optimize campaign performance.

by Luis Rijo
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Latest Articles 1419 Articles
Search   -   Apr 13, 2024 Google Ads explains what Smart Bidding is and offers best practices
Smart Bidding

Google Ads this week released a new video titled Smart Bidding: Basics and best practices. This video explains what Smart Bidding is and offers best practices to optimize campaign performance.

by Luis Rijo
Search   -   Apr 13, 2024 Marin Software strengthens Microsoft Advertising integration for optimized campaigns
Microsoft Advertising Integration

This upgrade allows brands and agencies to combine Marin Software's AI-powered budget optimization with Microsoft's intelligent Automated Bidding, ultimately driving better campaign results.

by Luis Rijo
Data   -   Apr 07, 2024 Google Analytics introduces new linking recommendation for DV360 advertisers
DV360 linking recommendation

GA4 will now proactively suggest linking unlinked DV360 advertisers to their corresponding Google Analytics accounts.

by Luis Rijo
Display   -   Apr 03, 2024 Microsoft Advertising transitions away from manual CPC to enhanced CPC
Enhanced CPC

Microsoft Advertising announced today a major update to its native ad bidding process, transitioning away from manual cost-per-click (CPC) in favor of enhanced CPC (eCPC).

by Luis Rijo
Display   -   Apr 03, 2024 Microsoft Advertising deprecates Hotel Center subaccounts
Microsoft Advertising deprecates Hotel Center subaccounts

As of April 8, 2024, the ability to create new subaccounts and manage bids within Hotel Center will be discontinued.

by Luis Rijo
Display   -   Apr 03, 2024 Microsoft Advertising introduces AI-powered smart image cropping
AI-powered smart image cropping

Microsoft Advertising is streamlining ad creation workflows with the introduction of AI-powered smart image cropping for Audience ads and image extensions.

by Luis Rijo
Data   -   Apr 03, 2024 Microsoft Advertising auto-enables Click ID for improved conversion tracking
MSCLKID

Microsoft Advertising yesterday announced it is streamlining conversion tracking efforts for advertisers by automatically enabling Microsoft Click ID (MSCLKID) on eligible accounts.

by Luis Rijo
Display   -   Apr 02, 2024 Yahoo acquires Artifact, the AI-powered news platform founded by Instagram's creators
Yahoo buys Artifact

Yahoo today announced the acquisition of Artifact, the news aggregation and discovery platform powered by artificial intelligence (AI). Founded by Instagram co-founders Kevin Systrom and Mike Krieger, Artifact leverages technology to deliver highly personalized news experiences.

by Luis Rijo
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