Google to sunset accelerated delivery in Google Ads’ search and shopping campaigns Google is changing the ad delivery options in Google Ads, maintaining only the standard delivery active in all search, shopping, and shared budgets campaigns. Accelerated delivery will disappear starting September 17, 2019 on these campaigns. The exception are for display campaigns and video campaigns, where accelerated delivery will continue to
Facebook growth stalls in Germany and France eMarketer last week downgraded Facebook user growth in France and Germany. eMarketer says younger age groups are shifting their usage to other platforms.
Adform launches their own Cross-Device Graph Adform this week launched a Cross-Device Graph done in-house.
German telcos adopt Mobile Connect, an identity solution with a password-free login 70 network operators in around 40 countries are using Mobile Connect.
Quora integrates LiveRamp IdentityLink in Quora Ads Manager Quora this month integrated LiveRamp IdentityLink in Quora Ads Manager, enabling the advertisers to onboard people-based audiences.
Facebook Groups are now public or private Facebook this month rolled out an update that makes Facebook Groups public or private. Before Facebook Groups could be public, closed or secret.
Facebook launches movie reminder ads and movie showtime ads Facebook this week launched movie reminder ads and movie showtime ads.
U.S. digital advertising revenues hit the strongest Q1 on record U.S. digital advertising revenues reached a landmark high of $28.4 billion in the first quarter of 2019, IAB announced this month.
Amobee launches a data marketplace for connected TV Amobee this month launched a data marketplace for connected TV advertising.
LinkedIn creates an Audience Engagement API LinkedIn created an Audience Engagement API. The first partners with access are Amobee, Annalect, Hootsuite, Ogilvy, and Sprinklr.
Google integrates Open Measurement in Google Mobile Ads (GMA) and Interactive Mobile Ads (IMA) SDKs Google this week announced that it has integrated the Open Measurement Software Development Kit (SDK) into Google Mobile Ads (GMA) SDK and into Interactive Mobile Ads (IMA) SDK.
SevenOne Media and IP Deutschland join forces to sell addressable TV and online video via Active Agent ProSieben (SevenOne Media) and RTL (IP Deutschland) are creating a walled garden to sell addressable TV and online video to advertisers. The DSP from the joint venture between ProSiebenSat.1 and Mediengruppe RTL Deutschland is Active Agent. The Joint venture is d-force, and each company owns 50%. The German Federal
80% of the consumers will reduce or stop buying a product if advertised in dangerous content TAG this week revealed a study that highlights the financial risk to brands from a brand safety crisis involving their advertising.
Google Ad Manager API updated to include new reporting dimensions and allowed formats in programmatic Google this week updated Google Ad Manager API (new version v201908) to include new reporting dimentions.
Triton Digital secures the IAB Tech Lab Podcast Measurement Compliance verification Triton Digital this week announced that it is among the first companies to secure the IAB Tech Lab Podcast Measurement Compliance verification.
Pinterest opens an office in Sydney Pinterest is opening an office Sydney, the company announced yesterday. The Australian office will serve Pinners, creators and businesses in Australia and New Zealand. According to Pinterest, Pinners in the two countries save nearly 4 million ideas to Pinterest each day. Pinterest’s Australian office is led by newly appointed
Uber hires Thomas Ranese as Vice President of Global Marketing Uber this week announced the hiring of Thomas Ranese for the Vice President of Global Marketing role.
Index Exchange Earns “TAG Platinum” status by securing all 4 tag seals Index Exchange obtained the four Trustworthy Accountability Group (TAG) Seals.
Google includes shopping campaigns in Google Ads’ Optimization Score Google yesterday included shopping campaigns in Google Ads’ Optimization Score. Optimization Score is now including search campaigns and shopping campaigns.
Google to remove average position metric from Google Ads on September 30 The average position metric termination will happen on September 30, 2019.
GumGum names Patrick Gildea as new CFO GumGum yesterday announced that it has named Patrick Gildea to lead as Chief Financial Officer.
ViacomCBS becomes the new media giant in the US with the CBS and Viacom merger CBS and Viacom today entered in an agreement to combine in an all-stock merger both companies.
Snap launches Spectacles 3 capturing the world in 3D Snap today launched the third version of Spectacles.
Spotify for Podcasters goes out of beta Spotify today launched publicly the platform Spotify for Podcasters.
How to delete a TikTok account in 6 steps Once the TikTok account is deleted, users can’t use the account to log in to TikTok, users will lose access to the videos they’ve posted, lose access to purchased items and won’t be able to receive a refund.
